Phone companies have a tough job. They have to come up withan interesting and innovating device that wont  get old to quick and will interest and excite their customers. you dont do this just one time either. you have to do it over and over. Your phone has to be better than what the other people are selling. And when you have competition from people such as apple it can be difficult. I personally cant stand apple. People buy them because its apple. not because the product is good, they buy it for the fruit logo on the back. Im an android fan boy, but thats just. I think it better in almost every way except for battery life. But the new droid razer maxx has a battery life that rivals the iphone. So its nice to see my company catching up to them.